How to Take the Perfect #OOTD

At this exact moment, 82.9 MILLION photos on Instagram are tagged with #OOTD (for the uninitiated, this stands for Outfit Of The Day). How will yours stand out in a sea of stunning clothes, poses and pursed lips?

Well, we’ve got a few pointers. Each of these is more of a general suggestion than a hard and fast rule – art, of course, is all about playing with convention. No matter your sense of fashion, there are a few basic tenets of photography that might be helpful in composing your next shot.

1. Keep the rule of thirds in mind.

Look how good the lovely Holly Titheridge of Base Colour looks in this photo. Holly naturally draws eyes by positioning herself in the first third of the photo, with her face at the intersection of two guidelines. The result is a balanced, polished-looking OOTD.

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2. Find the right light.

Have you seen the video that shows how much lighting affects your appearance? It really shouldn’t be so shocking, but lighting changes EVERYTHING. A nice, dappled light effect can bring a lovely atmosphere to any photo, as you can see in this photo by the enviably fashionable Chantal Li. So choose your ambiance carefully!

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3. Use leading lines.

In this example, number one has gone out the window, but for good reason! Leading lines guide your eye to the main subject of the shot – you! In this photo by Lily Montasser of The Demeler, you can see how the lines of the trellis lead your eye to Lily herself. It’s a striking and often times unexpected way to make you and your outfit the indisputable star of any photo.

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Have other tips for creating an awesome #OOTD? Instagram us at @tagly_app

Liah Luther

2 thoughts on “How to Take the Perfect #OOTD

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